New: User research: Level 6
Champions user-centred design and secures organisational commitment for the significant involvement of users in research to achieve a deep understanding of their current and future needs. Develops organisational policies, standards, and guidelines to ensure research continually informs the development of systems, interactions, products and services so that these work well for users and achieve their required outcomes. Develops or sources organisational resources and capabilities to facilitate adoption and exploitation of user research, including specialist user-centred facilities and communities of users. Collaborates with internal and external partners to facilitate effective user research.