User experience design: Level 4

Collaborates with colleagues from other disciplines to define technology objectives, assess solution options and devise architectural solutions that both achieve strategic business goals and meet operational requirements. Creates design briefs for new web and digital projects or refreshes of existing projects. Develops visual user experiences across digital assets, working with project teams to present propositions and strategies. Rapidly translates digital concepts into hi-fidelity visual outputs and interactive prototypes. Captures multi-disciplinary requirements, and translates those requirements into user experiences, prototypes and final assets. Plans and costs UX activities, building in time for iteration, user feedback and design changes, and articulating the costs and benefits of different design approaches.

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